Grayscale estimates metaverse to become $1T market opportunity
Top crypto investment firm Grayscale has estimated Metaverse to become a $1 trillion opportunity, the company said in its latest metaverse report.
The report, called “The Metaverse: Web 3.0 Virtual Cloud Economies’, released on the 25th, has discussed the revenue opportunities associated with metaverse, including advertising, digital events, e-commerce, and hardware.
In addition, the report mentioned the possibilities arising from the intersection of trends in gaming and lifestyle with blockchain technology in the metaverse ecosystem.
“The Metaverse is estimated to be a trillion-dollar revenue opportunity across advertising, social commerce, digital events, hardware, and developer/creator monetization,” said Grayscale in the report.
The report also mentioned Decentraland, a decentralized 3D virtual reality platform that allows users to interact, earn tokens, and gain real-world benefits for the time they spend online. As users spend more time in these digital world experiences, users also spend money to build their social status in the digital world, the company noted.
Grayscale has predicted metaverse to generate a revenue of $180 billion in 2020 to $400 billion in 2025. The company attributed the revenue growth to free games that monetize by selling players in-game items, rather than asking users to pay for playing premium games. The report read:
“Gaming is just one of the most immediately addressable segments where value is already starting to naturally shift to Web 3.0, but the Metaverse opportunity extends far beyond gaming.”
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